Not new info but nevertheless critical. The solution presented seems weak bc the problem is dire. A non-profit that can make sunglasses is just not anywhere near the scale necessary. The rivers that produce 90% are flowing through the third world primarily and those governments have not the means or financial muscle to come close to reducing in plastic pollution. Yes, an individual like myself can give what little I can afford and avoid plastic bags etc but it is a dubious battle that shows little promise. It becomes yet another example of the landslide of ecological disaster that consumes the planet. Alas.